Don’t worry, I haven’t forgotten about you and this isn’t a sad letter telling you that I’m shutting down the site. But I’m going to be honest because there’s a lot of you still coming to the site everyday even though I haven’t updated in awhile (you have so much good karma coming your way, may Bradley Cooper shower you with kisses..…yeah I know, Ryan Gosling’s hotter. Listen, you get 2011’s sexiest man alive. I don’t work for People magazine, take it up with them).
So here’s what I’ve been wrestling with. I don’t like pink. Well, not that I don’t like it but I think I’ve just outgrown it. The colour doesn’t suit me anymore. I am not a peppy, pink, shiny girl who loves networking, expensive restaurants and hosting fancy parties. Frankly, that stuff really stresses me out (rewind to my hyperventilating panic attack before the launch party of this site. Thanks, Sean : ).
And I also don’t care about quick easy weight loss tips, beauty secrets of super models, and what perfume matches your dog’s personality that will hook you a husband in 10 days. So I looked at other websites created for you guys (and holy crap, are some of them ever successful!) and I tried to fit in. Frankly, I felt like an outsider trying to squeeze in with the cool kids. Because guys, I’m not cool.
My parties are not fancy, they’re loud and messy and they leave my floor sticky for days no matter how many times I mop. I care more about my career than my hair. And if you are looking for good dating advice, you are in the wrong place, my friend. Believe me.
So with all of that in mind, I have been struggling to redesign the logo and editorial concept for this site for the past year to make it something…more.
I wanted to let you know that I have not given up. I’m just going to redecorate this place while you’re on vacation. And I’ll see you when you get back.
xoxo
Dayna